Pulling at the same string...
Together with our customers all employees contribute to the success of our projects by a continuous exchange of information.

Learning by experience reports...
Our feedback-systems do not only provide data but experience reports captured verbatim that detect hidden problems and encourage action.

Individuality and Objectives...
Satisfying our customers is our primary objective, keeping this objective in mind with every step we take. We try to exceed our customers expecations by individual support, intensive dialogue and a lot of commitment.



It always depends on your perspective ...

Individual solutions...
Our feedback-systems analyse the quality of all customer-related company services by active customer feedback and social media analysis.

Interviews as an experience...
When preparing and conducting a study, we always focus on the people. The expertise of our interviews is therefor a major issue. Whether by telephone, online or in writing, our surveys should not only supply data but also remain a positive experience for the respondant.

Everything started with the car...
TEMA-Q was founded in 1990 by former VW-Manager Dirk Bösenberg. Originally specialiced on the automotive sector, we now apply our methods and procedures on several other industry sectors.

About us

Founded more than 20 years ago as a specialiced supplier for the automotive industry, TEMA-Q now offers a full range of innovative feedback- and market research solutions. We always remained faithful to our concept of constantly adjusting our methods to provide comprehensible and easy-to-implement results.

Beyond all methodical innovations, we always focus on the people. The attractiveness of our interviews and feedback channels is therefore a major issue for TEMA-Q. Whether by telephone, online or in writing our contact partners should always feel positively addressed and that way be encouraged to give deep and high-quality information.

 

TEMA-Q encourages the initiative "sag ja zu Deutschlands Markt- und Sozialforschung"

Solutions

Concept-Q -
The customer as developer

Concept-Q detects strenghts and weaknesses of a product´s concept from the prospective customer´s point of view, identifies room for improvement and helps to optimise market opportunities to avoid misdirected developments. more

Rejector-Q -
Removing purchasing barriers, increasing sales

Rejector-Q quickly and efficiently detects reasons why consumers don´t purchase a certain product or brand. Additionally, the influence of each of these reasons on the purchase decision is quantified. more

Quality-Q -
Quality from the customer's point of view

Quality-Q involves customer feedbacks as a measure of quality management. Thus, internal effort to improve quality can be concentrated on customer-related factors. more

News

19/11/2012
Parking assist systems

How trustable are they?
more

03/09/2012
Do Start-Stop-Systems save fuel?

Much of the drivers can't notice a decline of fuel consumption in practice.
more

20/08/2012
Air conditionings in cars

Air conditionings are very reliable. Weaknesses still are noisy blowers and draught
more

View all news


more